Editor's Are Forecasting: Northern Exposure

Posted on 20 September 2010

Since it is the Pendelton Round Up's  Centennial  Celebration this week, I thought we would feature the Pendelton Indian blanket.

When Indians met European settlers for the first time, there were three things the settlers had that were superior to what the Native Americans had:
  • the iron cooking pot,
  • the metal knife,
  • and the wool trade blanket.
early Pendelton advertisement
The town of Pendleton grew up around its main employer, the Pendleton Woolen Mills and since 1909, the Mill has produced high-quality striped, plaid, and geometrically patterned Indian trade blankets.
The connection between the Indian and the Pendleton blanket  is now inseparable.  The blanket is an intrinsic part of their life celebrations and traditions. So loyal are they that when  a Native American baby is born, he is often wrapped in a Pendleton blanket.  Then at wedding celebrations, the groom frequently gives Pendelton blankets to their honored guests, and finally when someone dies in the Indian community, he may be placed in a coffin lined with a Pendleton blanket.
Talk about brand building and customer loyalty!
Well, I am a loyal customer too - remember Double D Ranch™ got its start with an 'ol Pendelton blanket when we introduced our first blanket coat back in 1990.   Now 20 years later,  take a look at how we are adapting the indian blanket into easy wearing tees for our anniversary year.
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  • YayaChique: May 16, 2016

    Hi Cheryl!

    Hope you had a great trip up north! LOVE this tee!!!! Do you know that my family (on the Blood Reserve in Canada), still to this day….buries loved ones with a brand new Pendleton blanket that shows meaning of their life? They do this to keep them warm on their journey in the after world. These blankets have always had a very special meaning to my family! Thanks for sharing….xo..deb

  • Cheryl: May 16, 2016

    Deb – nice family traditions and even better with a Pendelton!

  • Vicki McNew: May 16, 2016

    Love the longer lengths on the tees. It makes it so easy to wear with belts.

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